TAPiTAG
TAPiTAG
860+
Employees with NFC Tags12,000+
Digital Interactions100+
New Business Connections95
Countries Using TAPiTAGAbout
Laser Clinics UK is a well-known aesthetics and beauty brand with customers visiting its clinics for a range of treatments and services. With people coming into clinics throughout the day, there are many opportunities to share useful information with them before or after their appointments.
Like most businesses today, Laser Clinics UK also has a strong digital presence. The aim was to give customers a quick way to access relevant online information without having to search for it themselves.
STATEMENT
Customers may want to visit a website, check a service, make a booking or access other online information. But if they have to remember a web address, or search for the right page themselves, it can be easy to put it off. Laser Clinics UK wanted to remove that extra effort and give customers a quicker way to get where they needed to go.
Clinic staff already have plenty to deal with, from welcoming customers to managing appointments and providing treatments. They could not always stop, and help someone find a particular page online A self-service option made more sense. Customers could use it when they wanted, without having to wait for someone from the team.
The solution also needed to fit naturally into the clinic environment. A small printed QR code could easily be missed, or look out of place. The business needed a branded display that customers would notice and understand without much explanation.
There was another important consideration. Putting a display in a clinic is one thing, but knowing whether people actually use it is another. Being able to track taps gave Laser Clinics UK a clearer picture of customer interaction and how often the TAPiTAG was being used.
TAPiTAG
Laser Clinics UK introduced the TAPiTAG A5 Foamex NFC & QR Display Stand with Custom Branded Detachable Base.
The display gives customers two options. They can tap their smartphone on the NFC tag or scan the QR code to reach the linked digital content. There is no app to install, which keeps the process straightforward.
The A5 display is also practical for a clinic. It can be placed on a reception desk, counter or another place where customers naturally spend time.
Another useful feature is the flexibility behind the physical display. The digital content linked to the TAPiTAG can be changed when required. This means Laser Clinics UK can update the destination without having to print a new sign or replace the stand.
For customers, the process takes only a moment. For the clinic team, it provides a way to share digital information without having to explain the same steps repeatedly.
TAPiTAG BUSINESS CARDS
Laser Clinics UK recorded 26,000+ total taps, showing strong interaction with its TAPiTAG-enabled experience.
KEY
26,000+
Total taps recorded.
11,000+
Taps recorded during 2025.
4,000+
Taps recorded during 2026.
50+ TAPiTAG cards sold.
Customers could use either NFC or QR code to access digital content.
The branded A5 display provided a visible point of interaction inside the clinic.
The branded A5 display provided a visible point of interaction inside the clinic.
Tap data gave Laser Clinics UK a clear way to monitor customer engagement.
