Charities everywhere face the same challenge: fewer people carry cash, yet the need for fundraising has never been greater. At TAPiTAG, we’ve reimagined giving with our Gamified Donation system — a powerful combination of customised NFC donation tags, a data-driven backend, and an interactive gamified UI frontend.
The result? Charities are seeing up to 5x more donations compared to traditional fundraising methods.
Why Traditional Fundraising is Broken
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💸 Cash is disappearing: fewer donors carry coins or notes
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📉 Donation fatigue: people are bombarded with asks that feel transactional
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⏱ Slow processes: old systems lack instant impact or real-time feedback
Charities need more than a “tap to donate” option — they need an experience that inspires generosity.
How TAPiTAG Gamified Donations Work
Our solution isn’t just another digital payment tool. It’s an end-to-end fundraising system that blends hardware + software to maximise impact.
1. Customised NFC Donation Tags (Hardware)
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Branded with your charity logo & colours
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Rapid design & print at our Athlone hub
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Fully integrated with AIB Merchant Services
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Simple tap = instant donation
2. Data-Driven Management System (Backend)
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Live dashboard with donation tracking
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Exportable reports for transparency
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Donor behaviour insights (average donation size, peak times, etc.)
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Multi-location management for large events or nationwide campaigns
3. Gamified User Interface (Frontend)
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Real-time donation updates on big screens
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Leaderboards to spark friendly competition
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Live counters showing progress towards fundraising goals
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Interactive visuals to keep the crowd engaged
The Power of Gamification in Fundraising
Gamification turns giving into a shared experience. Instead of a passive donation, donors feel part of something bigger.
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🎯 Competition motivates: Nobody wants to see their team or table lose
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🚀 Instant feedback drives repeat donations
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❤️ Community energy builds momentum
This is why charities using TAPiTAG are experiencing donation uplifts of 300–500% compared to traditional methods.
Real-World Impact: Success in Action
At recent charity events, TAPiTAG Gamified Donations helped raise €8,000+ in a single night for Purple House — smashing targets and creating unforgettable experiences for donors.
Mícheál Ó Gruagáin, Head of eCommerce Product at AIB Merchant Services, described it best:
“TAPiTAG’s gamified donation system transforms the giving experience — it’s engaging, transparent, and incredibly effective.”
Why Charities Love TAPiTAG
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✅ Easy to set up — no tech expertise needed
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✅ Affordable with rapid ROI
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✅ Scalable for local fundraisers or national campaigns
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✅ Increases donations AND donor engagement
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✅ Provides the charity with full transparency & data insights
Ready to 5x Your Donations?
At TAPiTAG, we believe in giving charities the tools to thrive in a cashless world. Our Gamified Donation system combines smart NFC hardware, powerful backend analytics, and an interactive gamified UI to help charities raise more, engage more, and do more.
👉 Learn how TAPiTAG can help your charity grow: tapitag.co
