5 Ways TAPiTAG Proximity Marketing Tags Are Driving Sales in Ireland

Retail and hospitality businesses across Ireland are discovering a powerful new way to boost sales without spending a fortune on advertising: TAPiTAG Proximity Marketing Tags.

From independent shops in Galway to busy cafes in Dublin, smart businesses are tapping into NFC technology to connect with customers in real-time—and drive immediate action.

Here are 5 powerful ways Irish businesses are using TAPiTAG Proximity Tags to increase revenue and engagement.

1. Promote Special Offers Instantly

Have a flash sale or limited-time offer?
With a TAPiTAG NFC tag placed near the product, shoppers can simply tap their phone to view the deal—no app required.

This sense of urgency encourages more impulse buys, especially in high-traffic stores around Ireland.

2. Share Detailed Product Information

Give customers the information they need to make a purchase on the spot.
Use TAPiTAG to link directly to:

Product specs
How-to videos
Customer reviews

Perfect for technology shops, fashion boutiques, and even local artisan markets.

3. Boost Loyalty Programme Sign-Ups

Place TAPiTAGs at the till or near entrances and encourage customers to tap and sign up for loyalty rewards.
It’s faster and easier than asking people to fill out forms—and leads to higher long-term customer retention.

4. Enhance Event Experiences

Irish events like festivals, markets, and exhibitions are ideal places for proximity marketing.

Use TAPiTAGs to:

Share event schedules
Promote vendor discounts
Run competitions for instant prizes

It turns every visitor into a potential loyal customer.

5. Collect Customer Feedback Effortlessly

Place a TAPiTAG at exits or tills to invite real-time feedback.
A quick tap can lead customers straight to a Google Review page or a short survey—helping you improve your services and boost your online presence.